6/4/2023 0 Comments Most successful kickstarterThink about how people would feel if they saw this project. You want to be realistic in terms of what features the game has but also try to find new angles or ways of marketing it that are clever. If it is, then you can get away with more and there is a lot less chance that your campaign will look like everyone else. Take note of their pledge goals and how they have tiered them, so you can figure out what works best for your own game.įinally, and most importantly find out if your game is unique or not in the context of Kickstarter. What platforms are people using? How much did they need to raise? Did the style of video make an impact on their success rate or video duration etc.? Presuming you have a little cash to spare you should try to invest in some of the other projects, noting what you liked about them, so you can replicate it in your own campaign. It is worth your time researching what worked and did not work for campaigns that have been on Kickstarter before yours. This is key if you want to launch a successful campaign. It is also worth noting that unlike other platforms like Indiegogo, if you don't hit your pledge target before the end of your campaign you will receive nothing. The more awareness you can drive before the campaign launches the better as once your Kickstarter does begin you are on the clock. Use social media platforms like Facebook, Twitter, or RedditĬreate a small Facebook ad campaign before the Kickstarter launches so that people can sign up for updates. We recommend that you create this well before it launches as people will want to sign up and be alerted when your game is closer to launching! beforehand so that people are already getting excited about your project! - This makes them much more likely to jump into the Kickstarter once it does launch.īuild a website where people can register their email address for updates.Ĭreate an email list or update your existing one with a countdown to the launch of your Kickstarter campaign. You should upload this onto your website, social media, YouTube etc. Many Indie games plan their Kickstarters months in advance as part of their overall strategy.Ī pre-launch video is a vital way to get interest in your video game Kickstarter and build momentum for when the time comes. If you can start marketing before the campaign, it will be more successful. Do not wait for your Kickstarter campaign to begin before you start your marketing.
0 Comments
Leave a Reply. |